4-stepped formula for titles that brought up 27% more visitors for me - OnlineUpright

As you know that it's the "Title" that appears in the search results of Google and bringing traffic to your blog posts depends more on the title of the blog post than on the content (article) of it,

The reason is clear as anyone will read your content (article) only after reading the title.

Yep!!, I know that writing good articles is very important for the success of the blog but "TITLES" are the ones who trigger the readers to visit your blog posts.

A few months back I wrote an article about the best topics for a youtube channel, 

I researched very well for the article and completed it in almost 6 days but I forgot to write a spicy headline(not really), I mean a catchy headline

In result, the article doesn't performed well... I mean it didn't receive assumed traffic😒😒😒.

Hence, it proves that :

1. having a catchy title 

&

2. having a good content 

both are equally important for the success of your blog post and none of them should be ignored,...

Talking honestly, I not used to care much about blog post's title but slowly.. slowly I realized that "How important it is to have a catchy title as it boosts your traffic almost 30%to 40%"

And if you are not getting any traffic on your blog posts then boring titles could be a big reason.

Though making a catchy title is often complicated and head aching.

This "head aching" situation also came to me in my earlier times, 

But I researched it on the internet and built my own 4-stepped formulae to make a catchy title that was the turning point of my blog posts as it boosted my traffic at very high % percentages.

So if you want to get this magical formula,

YOU HAVE TO READ THE ARTICLE TILL THE END

Now,.. let me guide you to the 4-stepped magical formula that will give you, your charming title.

1. START WITH A WORKING TITLE

A working title or a go-to title is very crucial to write a catchy title because there can be endless titles on the same topic.

So writing a working title or deciding it before you start writing your content is a very smart choice because it guides your content to flow and paves a path for your article. 

Even though I had started blogging 12 months ago I have enough experience in writing blog posts and I can tell you that having an idea about the flow of your article is very significant and a "working title" does it all for you.

Let me explain it to you with an example

Here, the topic is "Nutrition for kids"

So some working titles for this topic are

i. "How right nutrition can strengthen your kids' bones"

ii. "These X recipes will make your teenagers gobble up"

As you can notice that the topic is the same in both cases but in the first title it is focused on kids whereas teens are in the limelight in the second one.

I HAVE ATTACHED A INFOGRAPHIC FOR YOU😇

 CLICK ON THE IMAGE TO ZOOM IT (AS IT CONTAINS VALUABLE INFO)

So writing a working title will be easy (and required too) for you to write your stunning article and catchy title.

2. STAY ACCURATE

This step is Lil bit complicated but no worries I am standing here for you, I will explain it you with an example,😎😎😎

Imagine you searched "Facebook stats" on google (any search engine) and an article popped up, 

Titled "10 reasons why Facebook is becoming trash"

and I am pretty sure you will click on it by reading the spicy title ahead of it, but there's a twist in it,... what if the article doesn't contain the content which you were looking for.

(i mean the "10 reasons" are not mentioned in the article)

You will be dissatisfied and angry on the writer, and as a result, you will never visit that site (blog) again or you will lose your trust in that particular blog author.

Cause you were looking for the content that was mentioned in the title and you were mini gambled as the article doesn't include it.

I HAVE ATTACHED A INFOGRAPHIC (MEME) FOR YOU😇

CLICK ON IT FOR MORE INFO

Basically, I am trying to say that if you do not wanna harm, the trust and relationships between you and your readers then you have to be accurate in writing titles.

But more importantly, inaccurate titles affect the organic traffic of your blog in the long run which will eventually, decrease your revenue (money)

A less catchy but accurate TITLE is far better (and recommended) than A spicy, catchy but inaccurate TITLE

I will give one example for better understanding,:

Imagine you have written an article on the topic  "Dog nutrition and care" 

So there can be 2 types of title for it

• accurate - "Dog owner...? 5 home remedies to keep your dog live long"
• inaccurate - "These 5 tips will make your Dog the most beloved to your crush" 

So I think...., now you can understand "what I was trying to say"

Here's a quick tip to improve accuracy in your title,

In research of over 3.3 million paid link titles, HubSpot found that titles with bracketed clarifications -- [Interview], [Podcast], [Infographic], etc. performed 38% better than headlines without clarification

For e.g;

If your article contains a step-by-step guide for something then you can write "[ STEP-BY-STEP GUIDE ]" and this will increase the accuracy as well as the traffic of the blog post.

3. MAKE IT POPY (CATCHY)

It is not assured that all accurate titles will be boring, with some imagination and a Lil bit of more time you can easily get a SEXY yet ACCURATE title for your blog post.

In order, to get a catchy and accurate title,

There are some steps you have to follow

• Know Your Audience - This step will be more clear to you by this example,

Imagine you wrote an article about "How to take care of your dog"

then you have to figure out the characteristics of the audience, who will be reading your blog post. 

In this case, the most common characteristics are :

They are new dog owners - as we know that experienced ones, will know that "how to take care of their dog".

Their age is 18-34 years - It is a researched fact that 43% of dogs are owned by this age group.

So by this information about our (future) readers, we know that they are  "NEW DOG OWNERS OF 18 YEARS AGE"

Later on, we can use this information in our title to trigger the specific readers who will read our article.

• Use strong and controversial phrases - For example, in this case of dog(pets)
  

there's a great controversy in the question "Is it safe to vaccinate my pet?" 

You can use this phrase in your title and it will attract a lot of visitors to your article but 

remember that you should certainly give your thoughts and answers on this topic ( "Is it safe to vaccinate my pet?" ) if you do not do this, you will lose the trust of your new readers.

And they will never come back to your blog.

• Make the purpose clear by using brackets [ ] - This is the finishing touch of your catchy title,

for e.g  "5 signs that your dog is not happy [WITH SOLUTIONS]"

This is how you use brackets [ ].

4. SEO (SEARCH ENGINE OPTIMIZATION)

You and I know that SEO is a vital part of blogging, so it is also very important in crafting blog post titles. 

But I will not say that SEO is needed every time for crafting titles, because sometimes it is not possible to optimize the title, however, there are 2 things you have to keep in mind.

KEEP IT UNDER 70 CHARACTERS - Keeping the title within 70 characters is required because only 70 characters are showed up in the search results more than that will be cut of.

ADD MAIN KEYWORDS - Adding keywords in your title is a great yet easy way to optimize your blog post's title but there is 1 thing you should focus on before adding keywords is...:

In the end, humans are going to read your title so keep in mind that you don't overuse keywords cause it makes it sounds strange and the reader will just say "ewwwww!!!" to your article, so be mindful.

I have given you a MAGICAL 4-stepped formula, I think you should thank me in the comments 😉😉😉.

No buddy I am not forcing you to do so, 

If this article helped you, then please comment down It motivates me soo much, 

yeah! one more thing is to share the final "TITLE" with your friends, family or any other human being around you and listen to their feedback and suggestions.

If they are worthy then work on the suggestions.

Yaayyyyy!! 🥳🥳🥳we have now learnt "how to write a catchy title"

Thank you for reading the full article and Make sure you share it with your blogger friends, don't be selfish😀😀😀

Let'me know in the comments that 

How'd you used to craft your blog post's title,

BY MATE THE TIME HAS COME😟😟😟

BYE-BYE!